The Best AR/VR Experiences With Art and Animation

  • Home
  • Blogs
  • The Best AR/VR Experiences With Art and Animation

Explore the best AR/VR experiences that seamlessly blend art and animation in our latest blog.

Ronak Pipaliya

February 2, 2024

Animation is no longer limited to films and video games. Present day, it is present in educational institutions, medical procedures, and television advertisements. 

Across numerous sectors, animation has emerged as a potent medium capable of captivating audiences and evoking emotional responses. How? Why? One word: Storytelling.

Animators, as opposed to filmmakers, can captivate an audience by appealing to their most profound emotions. 

Now that Virtual Reality (VR) and Augmented Reality (AR) are fashionable, they can elevate storytelling to an entirely new level. Consider how.

Virtual Reality (VR) & Augmented Reality (AR) in Animation

Within the domain of animation, augmented reality and virtual reality are indispensable. 

By immersing users in aesthetically pleasing environments and facilitating authentic connections, they enable spectators to become immersed in the narrative. 

Observe the implementation of these two technologies within the domain of animation.

VR in Art and Animation

In essence, VR animation immerses the user in an experience by simulating an environment. 

This requires animators to stage 2D animation and 3D animation in a way that facilitates the audience's immersion and progression through the narrative. 

Virtual reality enables users to peer in any direction. Put simply, the customary practice of slicing straight stories and photographs has ceased.

When creating VR animation, animators are not limited to using static camera angles. They must consider a variety of perspectives that are constantly shifting, just as in the actual world.

AR in Art and Animation

AR animation enables the creation of experiences as opposed to merely images, since it is not restricted to a two-dimensional display. 

This expands your creative possibilities, such as incorporating real-life dilemmas into narratives and facilitating interactive solutions.

Creating AR projects is more difficult because greater expertise in both graphics and technology is required. 

However, overall, AR/VR reduces production costs and accelerates the workflow by eliminating the need to manage physical locations and objects. 

You can instead devote your entire being to the art of storytelling, and AR/VR is an ideal medium for this.

Impact of AR/VR on the Art and Animation 

Conventional art forms are profoundly impacted by the integration of AR and VR. 

This segment delves into the ways in which these technologies impact conventional artistic practices by providing artists with novel tools and mediums through which to manifest their ideas.

The introduction of AR and VR has brought about a paradigm shift in production methods for animators. 

We investigate how these technologies are reshaping the conception, production, and consumption of animations, thereby creating new creative avenues.

As augmented reality (AR) and virtual reality (VR) progress, the art and animation sectors also endure. 

As the demand for augmented reality-enhanced narratives increases and virtual influencers gain prominence, we examine the emergent trends that are reshaping these creative domains.

Immersive Storytelling Through AR/VR Animation

Animation may be significantly impacted by VR and AR, which have already had a significant impact on gaming. 

With the use of this innovative technology, animators may now step into the worlds of their characters, opening up entirely new creative possibilities for their work.

With VR and AR, people are no longer just viewers—they are a part of the narrative, making the experience more intense than before. 

This implies that there are several innovative approaches to instructing, practicing, and narrating captivating stories. Animators are able to:

As users interact with the characters and objects in the story, AR and VR stories often give them the impression that they are a part of the action. 

You're not merely watching the story unfold, which sets it apart from traditional storytelling.

You might be able to interact with the plot or alter its course, depending on the author(s) to some extent. 

And by bridging the gap between reality and animation, this adds an entirely new degree of immersion to storytelling.

Real-life Examples of AR & VR in Animation

Animation companies are pushing the boundaries of storytelling with AR and VR to create new stories with a compelling sense of presence. 

Thus, the interest in augmented and virtual reality storytelling is greater than it has ever been.

These are five outstanding instances of narrative in AR and VR from the world of animation and video games.

  • Dear Angelica

The short film Dear Angelica chronicles the recollections of a daughter regarding the pleasant moments spent with her mother as she reflects on her mother's filmography. 

By integrating spatial audio with an artistic methodology, the spectators are swept away on a surreal and evocative voyage.

The scenes are both detailed and immersive, ranging from the ornate dream sequences in Angelica's films to the uncouth figure of Jessica, who is sprawled in bed with her letters strewn across the floor. 

You will encounter Jessica's memories as they materialize, loiter, and vanish within the framework of an ethereal dream as you progress through each section.

You become so engrossed in virtual reality that it becomes impossible to differentiate between real-world motion and virtual experiences. 

You are immersed in a fantastical universe, which provides you with the opportunity to experience the narrative firsthand, as opposed to navigating with a mouse.

  • The Under Presents: Tempest

The Under Presents features virtual reality (VR) that is unparalleled. Movement throughout the environment in the original game fundamentally constitutes the player's persona. 

An individual who, as per the show's backstory, was originally cast as Prospero in a physical theatrical production is introduced to the audience at the commencement of the performance at a campfire.

As you enact sequences from the plot and endure enthralling, surreal experiences, your guide narrates the story to you as you progress through it. 

Avatar customization with various items is an option for taking the experience to the next level. 

Playing a character, falling in love, getting married, and so forth, is pretty amazing. This represents the pinnacle of immersion.


It's likely that you've previously heard a similar tale. An extraterrestrial invasion is currently underway, and the only beings capable of preventing it are a group of vivacious rabbits.

The animation maintains a satisfactory level of immersion while remaining entertaining and not overly realistic. 

Scenes do not contain any altering angles, as the angle remains constant. A small, endearing rabbit approaches us from behind to sniff the camera as we stand there.

By doing so, we transcend the realm of animation and become actual persons. We do not merely witness the drama as it progresses. 

The video effectively sustains viewers' attention throughout, escalating in suspense from the moment a rabbit is introduced until the alien abduction.

Users are immediately engrossed in this understated, verbatim narrative. It directs your gaze and arouses your curiosity.

  • Wolves in the Walls

In the cartoon by Fable Studio, there is an eight-year-old girl named Lucy. 

One scary moment for her is when she hears what sounds like wolves screaming behind the walls of her family's house. 

Since she is the only one who hears these sounds, no one can understand her.

When you watch the Wolves in the Walls, you might feel like you're crazy. You don't exist in this situation; you can't be seen, and you don't even have a body. 

Your ability to interact with the environment and even work with Lucy on some jobs is unaffected. 

What you hear and see are all made up by the girl in her mind. She probably thinks of you as her imagined friend.

The story is meant to make you feel like you know Lucy well. She talks to you all the time and has strong emotions like happiness and sadness. 

As the only person who knows about you, she is the only one who can make you feel close to her. 

You are the only one who believes her because you, too, are hearing those scary sounds. She knows she can count on you, which makes your bond stronger.

  • Crow: The Legend

Crow: The Legend This is among the most outstanding examples of VR animation. Users have the ability to see in any direction with the full VR setup. 

Specific segments afford the audience the opportunity to engage actively, whereas in others, the narrative progresses in a more traditional fashion. 

Possibly the most notable aspect is the audience's profound sense of agency within the story.

Here, you assume the persona of the "spirit of the seasons," sprinkling snow into the jungle of a group of joyful creatures to signal the advent of winter. 

Certain segments necessitate active involvement from the audience, such as maneuvering the controls to distribute snow and petals or performing a musical composition. 

A Look Into the Future

The convergence of AR and VR technologies provides boundless potential for innovative expression. 

AR has the potential to augment virtual reality experiences through the generation of dynamic and interactive landscapes and individuals. 

These two technologies enable modifications to occur in real time in response to user interactions with the stories. Thus, the narratives become more adaptable and distinctive.

Obviously, you are aware that the application of AR and VR extends beyond artistic expression. Additionally, infrastructure, resources, and expertise are required to captivate an audience with AR/VR narratives.

Fortunately, we at Vasundhara Infotech have a proven history of creating AR/VR experiences with art and animation. 

Being a leading 3D animation studio, we specialize in pushing the boundaries of imagination, delivering captivating visual experiences that leave a lasting impact. Request for a quote now.

Simply get in touch with our experts and we can immediately begin producing!

FAQ's By AR/VR Art & Animation

AR (Augmented Reality) and VR (Virtual Reality) experiences with art and animation involve immersive technologies that blend or entirely replace the real world with digital content. In this context, artists and animators utilize these technologies to create interactive and visually stunning artworks or animations.

AR and VR provide a unique and immersive canvas for artists and animators to showcase their work. These technologies enable users to interact with art and animation in ways not possible in traditional mediums. Viewers can experience a heightened sense of presence, engagement, and often participate in the creation or manipulation of the artwork.

Notable examples include "Tilt Brush" by Google, allowing users to paint in 3D space using VR; "Quill" by Oculus, a VR illustration and animation tool; and AR applications like "WallaMe," which lets users create and discover hidden augmented reality messages in the real world.

Yes, AR and VR in art and animation offer significant educational benefits. They provide immersive learning environments, allowing students to explore artistic concepts in a hands-on manner. These technologies also democratize access to art education, making it more inclusive and accessible to a broader audience.


Ronak Pipaliya

Project Manager at Vasundhara Infotech, a leading software development company. His great planning and execution qualities led to several successful projects.


Have a project in mind? Drop a message to Bansi Pipaliya & start the discussion!

Get a Newsletter

Sign Up to our newsletter to get latest updates staight in your inbox.

Vasundhara respects your privancy. No Spam!

Get a Newsletter

Sign Up to our newsletter to get latest updates staight in your inbox.

Vasundhara respects your privancy. No Spam!


Have a project in mind? Drop a message to Bansi Pipaliya & start the discussion!

Leave a Comment