Latest 13 Website Development Trends To Expect In 2023

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Web development trends are a great way to create an effective website to boost user engagement. And knowing the latest web technologies helps in company growth.

Vimal Tarsariya

May 17, 2022

The web development world is changing faster and increasing challenges for businesses to survive in the digital market. That is why keeping progress with web development trends will make you remain competitive in the long run. 

Effective web development will put you ahead of the competition. It consists of creating, developing, and maintaining tasks that run online on a browser. It works from a simple text page to a complex website.

What Are The Benefits Of Web Design And Development?

Entrepreneurs and companies are curious to know that the web development industry is advancing rapidly every year. According to Business wire reports, the global website developers market will reach USD 2.7 billion by 2026. 

List Below Are The Significant Benefits Of Web Developement

  • Makes navigation easy.
  • Improves user engagement.
  • Streamlines the brand.
  • Builds credibility.
  • Customer service gets easier.
  • Increases sales.
  • Makes clients stick to your business.

Identifying the right trends in web applications will be beneficial for your business.

Major Web Development Trends To Check Out In 2023

Many of these trends are already available in the market, but they will become more prevalent in the coming years. Take a look.

1. AI-Powered Chatbots

AI-enabled chatbots are getting popular among businesses. This technology has grown more during the pandemic. Markets And Markets have forecasted its growth from USD 2.12 billion in 2016 to USD 9.88 billion by 2022.  

It not only helps in faster operations with text or voice chats but also enhances the client experience. They acquire information, answer your queries, fix problems, and offer a smooth digital experience for users. It is a beneficial approach for businesses to consider. 

2. Single Page Application

A single-page application loads only a single web document and then updates the body content of the document via JavaScript APIs. Its global market was at $73,512.93 million in 2020 and Allied Market Research estimated that it would reach $423,253.69 million by 2031.

One of the web trends, SPAs offer a pleasant user experience with quick-to-use and access to instant information. Some of the web apps with this technology are Facebook, Gmail, Twitter, Instagram, and GitHub. It loads the entire web page on the first request, which is extremely useful for development companies.

3. Progressive Web Applications

PWA is accessible from any device and runs on any platform, just like a mobile app. This application software is delivered through the web and developed by using standard web technologies (HTML, CSS, JavaScript, WebAssembly).

Globe Newswire projected that the market growth of advanced web applications would reach USD 10.44 billion by 2027. This technology provides a full-native mobile app experience to its users. Working with this will make low data usage and offline accessibility.

4. Blockchain Technology

What is blockchain? Is it bitcoin? So many questions and confusion in our minds. In simpler words, bitcoin is the name of the well-known cryptocurrency, the one for which blockchain technology was invented. Help Net Security estimated that its market growth would reach $1,431.54 billion by 2030. 

Security is the priority of every development company. And blockchain functions are secure from technical errors and hacking. Your web development cost will get reduced with this technology, and you will be able to provide better services and encrypted payment transactions to your customers. 

5. Motion UI

Motion User Interface is a SaaS library for creating quick transitions and animations. This front-end framework helps in developing fully responsive web applications. It has predefined motions that are easily accessible for any project. 

With its several built-in transitions and customized animations, developers can design an engaging user interface. It delivers a smooth user experience for users. With an interactive web UI, your business can easily grab users' attention and make them stick to the website for a long time. 

6. Accelerated Mobile Pages

AMP is one of those web trends that makes your website load quickly and function smoothly across mobile devices. It is an open-source project designed to help web publishers create mobile-optimized content.  

This technology creates a user-friendly solution for website visitors, which eventually benefits companies to rank higher in SERP. They are optimized pages with convenient and simplified designs, which is a basic feature of a website. 

7. Cybersecurity

It safeguards the hardware/software and data on your website from cyberattacks and data breaches. Businesses care about their confidential data and do not want it to be shared widely. 

Just like cybersecurity, web security includes protecting a website's database, applications' source code, and files. Its market growth was at USD 139.77 billion in 2021, and Fortune Business Insights estimated that it will reach USD 376.32 billion in 2029

8. API First Development

Application Programming Interface is a set of defined rules that explain how computers or applications communicate with each other. Market Data Forecast predicted that the market size of API will reach from USD 3.87 billion in 2020 to USD 7.54 billion in 2026.

Companies favor API-first development because it prioritizes users and offers other benefits such as allowing development teams to work in parallel, reducing development costs, and increasing delivery speed to market.

9. Voice Search Optimization

It has enabled progressive advancement in this technical world by connecting people and technology. According to AOK Marketing research, voice searches deliver faster and more accurate results than text searches.  

One of the latest technology voice searches is beneficial for your business in every way. It not only makes your website user-friendly but also gets easy to manage for customers. PR Newswire forecasted that its market would grow from USD 2.8 billion in 2021 to USD 11.2 billion by 2026.

10. Dark Mode Standardization

This dark mode is a popular web trend, and it is going to rise higher with its visual design pattern. It is an extension that helps you quickly change the screen (browser) to a dark theme at night time. It helps users to read the content written in light characters on a dark background. 

It is not only attractive to people but also has the ability to minimize eye strain and dryness, which makes users stick to your website for a long time. Companies' results are more efficient since it uses less energy and improves legibility by reducing blue light.

11. Serverless Architecture

It is a technology to build and run applications and services without having to manage infrastructure. It is the fastest-growing cloud computing paradigm. It makes developers concentrate on code instead of infrastructure, scaling, and maintenance. Applications on serverless models can be deployed within a few hours.

For example, Amazon and Netflix have earned more profits after adopting this architecture. This technology has several advantages for businesses, including preventing system overload, data loss, and reducing development costs. 

12. IoT

The Internet of things is transforming the future of web development. As the name suggests, it connects, processes, and exchanges data with other devices and systems over the internet or other communications networks. The AI Multiple estimated that the IoT market will grow more than $2 trillion annually by 2027.

You may wonder how it will grow that much, but it makes sense for the web development industry. IoT is allowing advanced communication between functional models and website layouts. It will assist businesses in resolving customer problems more quickly and efficiently.

13. AR and VR

Augmented reality and virtual reality have started gaining more popularity during the COVID-19 pandemic. AR represents digital elements to a live view often by using the camera on a smartphone such as Snapchat lenses and the Pokemon Go game. VR implies a complete immersion experience that shuts out the physical world such as Oculus Rift or Google Cardboard. 

Statista projected that its market would rise from 30.7 billion U.S dollars in 2021 to 300 billion U.S dollars by 2024. VR blurs the line between the real world and digital interactions. These technologies will filter into many aspects of our lives and enhance the user experience. 

Read More: Game development trends that increase user engagement with innovative technologies, genres, and much more. 


In this blog, we have discussed the latest web development trends of 2022 and beyond. Each technology has a feature and importance that will boost your business revenue and customer engagement. 

Implementing these technologies in your business will keep you updated in comparison to other sectors. And if you want to develop a perfect website and application in less time, search out a web development company that can serve you better.

FAQ's For Web Development

Web development is the process of building websites on the internet. It is a relatively broad category in application development that consists of web design, content development, scripting, network configuration, and many other tasks.

Artificial intelligence, Progressive Web App Development, Serverless architecture, Motion UI, and many new technologies are creating the future of the web development industry to grow more. The latest technologies are enabling non-coders to build websites and software.

Yes, there is a demand for new websites, apps, and platforms in every field. It will keep growing and developing in upcoming years. Web development gives an online platform to businesses, where they can easily manage their work and services.

Artificial Intelligence (AI) enabled devices are the latest innovation in web development. There are AI-powered chatbots, digital voice assistants or voice-recognition apps, and many more that provide personalized recommendations to people. This technology saves users time and helps them multitask.

AI-powered chatbots, SPA, PWA, Blockchain technology, Motion UI, Voice search optimization, Serverless architecture, IoT, and Accelerated mobile pages are the most recent web development technologies. They all help to create more user engagement and productivity on a website.

AI-powered chatbots, SPA, PWA, Blockchain technology, Motion UI, Voice search optimization, Serverless architecture, IoT, and Accelerated mobile pages are the most recent web development technologies. They all help to create more user engagement and productivity on a website.

Progressive Web Apps (PWA) is the best technology for web development. It makes your website run for a longer time by providing website surfing closer to native mobile applications. This latest technology develops a website that gives a perfect user experience on all devices with a single codebase.


Vimal Tarsariya

Project Manager at Vasundhara Infotech, a leading software development company. His great planning and execution qualities led to several successful projects.


Have a project in mind? Drop a message to Bansi Pipaliya & start the discussion!

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Have a project in mind? Drop a message to Bansi Pipaliya & start the discussion!

Latest 13 Web Development Trends To Expect In 2022
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